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Identify these bikes! / Re: L'il Villiers
« on: August 17, 2026, 12:59:41 PM »Their whole world seemed to revolve around their race to the bottom of cheap and nasty. Price seemed to be the sole criteria for the majority.
"Race to the bottom" is 2020's concept. Theirs was more likely to be "a penny saved is a penny earned" which given the financial hardship of the time, made perfect sense. Profit margins were low to non-existent on bikes made purely for commuting, so every little cheese-paring helped with the bottom line.
You want grease nipples? Buy a Brough, McAvoy, Coventry-Eagle etc etc.